Lane End Marketing
Services Capabilities How we work Case studies Pricing Contact Privacy Terms
Lake-fresh growth, real results

Turn still waters intowaves of demand.

We help companies expand their reach and compound results across paid media, landing pages, analytics, and creative — with a calm, data-led approach.

Make a ripple
Company ID 16818599 Halifax, England laneendmarketing.com
Serene lake at dawn with soft ripples
Performance-first Privacy-conscious Clear attribution Test→Learn cadence Calm execution

What we do

Four disciplines, one objective: measurable growth.

Paid Media

Google & Meta campaigns tuned for signal quality, not just clicks.

  • Account builds & audits
  • Creative & copy testing
  • Bid, budget & audience strategy

Landing Pages & CRO

Faster journeys with persuasive UX that converts calmly.

  • Page builds & speed
  • A/B testing
  • Form + checkout optimisation

Analytics & Tracking

From GA4 to server-side events — clean data for clear calls.

  • Tracking plans & pixels
  • Attribution & dashboards
  • Privacy-conscious setup

Creative Strategy

Messaging and visuals that feel as fresh as a shoreline breeze.

  • Angle discovery
  • Ad concepts & scripts
  • Design direction

Capabilities

Everything you need to go from calm to current — safely and profitably.

Funnel design

Offer & page architecture that matches intent and reduces drop-off.

Testing systems

Hypothesis pipelines, rotation rules, and decision logs.

Creative ops

Briefs, asset specs, and iteration cadence for speed with quality.

Compliance & privacy

Consent modes, data minimisation, and platform policy alignment.

Attribution sanity

Blended metrics and triangulation, not dashboard worship.

Enablement

Docs, dashboards, and training so your team scales with us.

How we grow you

Calm, deliberate steps — no churn, no chaos.

Discover
Goals, constraints, signals.
Design
Plan channels, pages, tracking.
Deploy
Launch cleanly, verify data.
Dial-in
Iterate on winners, trim waste.
Scale
Expand reach, protect ROAS.

Case studies

Real projects where strategy, creative and analytics combined to create sustainable growth.

B2B marketing meeting by the lake

B2B SaaS — efficient lead generation

Reduced cost per qualified lead by 48% while increasing demo bookings 2.3× in 3 months.

  • Rebuilt campaigns with tighter intent segmentation
  • Introduced server-side tracking for accurate attribution
  • Optimised ad creative around proof-driven messaging
Ecommerce products near shoreline

E-commerce brand — profitable scale

Doubled revenue in 90 days while maintaining ROAS above 5.2×.

  • Introduced structured creative testing system
  • Integrated product-feed cleanup and dynamic copy
  • Expanded retargeting via custom first-party audiences
Local services team working on digital strategy

Professional services — local visibility

Tripled inbound enquiries within 60 days and achieved a 34% lower cost per enquiry.

  • Geo-specific ad groups and localised landing pages
  • Review-based creative angles to build trust
  • Data-led content testing to refine messaging

Pricing

Simple monthly packages. Cancel anytime. Custom retainers available.

Starter

For new accounts or early validation.

£1,250/mo
  • 1 ad platform (Google or Meta)
  • 1 landing page + A/B tests
  • Weekly reporting
  • Email support

Growth

For fast iteration and multi-asset testing.

£2,500/mo
  • Both Google & Meta
  • 2–3 landing pages + CRO
  • Creative testing system
  • Bi-weekly calls & dashboards

Scale

For larger budgets and cross-channel scale.

Custom
  • All major ad platforms
  • Experiment roadmap
  • sGTM & advanced tracking
  • Weekly strategy & ops

Prices are illustrative; final scope & fees confirmed after discovery. Ex VAT.

Ready to make a ripple?

Email us and we’ll reply with a short plan: budget ranges, timeline, and first experiments.

Email: support@laneendmarketing.com Phone: +44 7537 150312 Address: LANE END HOUSE, LUDDENDENFOOT, HALIFAX, ENGLAND HX2 6BX Company ID: 16818599
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